Source: Omniture 6 month average July 2014 – January 2015; Newspaper Association of America, “Mobile-exclusive use surges among young adults.”; 3-month average comScore January 2015; latimes.com UVs PVs comScore October 2015; The Radicati Group, Inc, Email Statistics Report, 2011-2015; Exact Target, 2012 Channel Preferences survey; Convinceandconvert.com.