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According to data collected from preliminary information released from the 2010 Census, California currently has just over 14 million Hispanics – an increase of 28% over the past 10 years. Here’s your chance to reach with them with the weekly Spanish-language newspaper distributed in 107 densely-populated Hispanic zip codes where Latinos live, work, and play. Hoy provides Latinos with the Hispanic perspective on everything from front-page news to entertainment and sports updates.

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Buy one Hoy ad and get one of equal or lesser value free. One-time offer on select Hoy products for new advertisers only. May not be combined with any other offer. Ad must run one within one month of contact. After registering, you will be contacted with information on how to redeem your offer. The Los Angeles Times will not allow its advertisers and promotional partners to e-mail you directly by sharing your information with those companies. By signing up, you agree to the Terms of Service and Privacy Policy.

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The Los Angeles Times Media Group (LATMG) businesses and affiliates include the Los Angeles Times, The Envelope, Times Community Newspapers,
and Hoy Los Angeles and reaches 8.7 million adults weekly, or 64% of all adults in the Southern California marketplace. LATMG also owns and operates California Community News as well as Tribune Direct's west coast division and is part of Tribune Company, one of the country's leading media companies with businesses in publishing, the Internet and broadcasting. Source: Scarborough Custom Recontact 2011 Release 2 (Feb 2011 - Jan 2012)