The Daily Pilot has served the Newport Beach, Costa Mesa, Corona del Mar and Newport Coast communities since 1907. It’s distributed Wednesday through Sunday and is home delivered to Los Angeles Times subscribers in the area, distributed at free local area news racks, LA Times single copy racks, and free home delivery on Fridays. Recently, the Daily Pilot has expanded to Irvine on Saturdays and Sundays.
The Daily Pilot delivers an efficient, cost-effective connection to consumers in affluent Orange County coastal communities. Hyper-local coverage generates strong reader loyalty and engagement and provides a focused context for your message, particularly if you’re trying to target shoppers in a specific area. Several innovative ad formats like full-color spadea wraps and front-page strip ads give your message maximum impact, and special advertising sections like the Newport Beach Christmas Boat Parade and Toshiba Classic are great ways to connect with the community around holidays and events. Creative online advertising opportunities are available at dailypilot.com.
Daily Circulation: Wed: 10,668; Thur: 12,411 ; Fri: 41,681; Sat: 18,615; Sun: 26,089
Weekly Circulation: 109,464
Avg. Readership: Wed: 25,176; Thur: 29,290; Fri: 98,367; Sat:43,931; Sun: 61,570
Weekly Readership: 258,335
Source: TCN Circ. - Circulation Department based on average circulation in October/November 2013. Readership Data: 2.36 readers per TCN circulation (based on National Newspaper Association (NAA) 2009 Annual Readership Study).