Media Kit - Los Angeles Times Media Group

The Los Angeles Times Image section has a higher circulation in California than the leading women’s style publications.

Sources: ABC Publisher's Statements Sept 2010 for L.A. Times, June 2010 Statement for magazines.

You will reach more professional women online advertising with latimes.com than with COSMOPOLITAN.com, GLAMOUR.com, GQ.com, VOGUE.com, ELLE.com, and InStyle.com combined.

Source: comScore, December 2012.

The Los Angles Times Daily and Sunday editions out-deliver any fashion & style publications in circulation in California. LA Times has a larger circulation in California than Vogue, InStyle and GQ magazine combined.

ABC Audit Reports, 2012.

The Los Angeles Times reaches 2 million beer drinkers.

Source: Scarborough Research, Los Angeles Study 2012 Release 2.

The Los Angeles Times print and online audience is 55% more likely to have a household income of $250,000+.

Source: Scarborough Los Angeles, CA 2012 Release 2

The Los Angeles Times Travel section readers are 33% more likely to have taken 3-4 international trips in the last 3 years than the average adult in the market.

Source: Scarborough, LA Times Custom Recontact Study 2012 Release 2.

You’ll reach more L.A. moviegoers with the Los Angeles Times than in primetime on ABC, NBC, CBS or FOX.

Source: Scarborough Los Angeles 2012 Release 2 (Los Angeles DMA). Affiliate stations are KABC, KCBS, KNBC, KTTV and KCAL.

The Los Angeles Times Media Group reaches over 5 million new and used vehicle buyers.

Source: Scarborough Los Angeles Times Custom Recontact Study 2012 Release 2.

Reach over 150,000 Angelenos at the Festival of Books.

Source: Estimated attendance based on prior events

The Sunday Los Angeles Times reaches over 2.0 million adults in the market who have participated in an outdoor sport or activity in the past year.

Source: Scarborough, Los Angeles, CA 2012 Study Release 2

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The Los Angeles Times Media Group (LATMG) businesses and affiliates include the Los Angeles Times, The Envelope, Times Community Newspapers,
and Hoy Los Angeles and reaches 8.7 million adults weekly, or 64% of all adults in the Southern California marketplace. LATMG also owns and operates California Community News as well as Tribune Direct's west coast division and is part of Tribune Company, one of the country's leading media companies with businesses in publishing, the Internet and broadcasting. Source: Scarborough Custom Recontact 2011 Release 2 (Feb 2011 - Jan 2012)