The Los Angeles Times Media Group reaches over 5 million new and used vehicle buyers.
Source: Scarborough Los Angeles Times Custom Recontact Study 2012 Release 2.
You’ll reach more L.A. moviegoers with the Los Angeles Times than in primetime on ABC, NBC, CBS or FOX.
Source: Scarborough Los Angeles 2014 Release 1 (Los Angeles DMA). Affiliate stations are KABC, KCBS, KNBC, KTTV and KCAL.
The Los Angeles Times Travel section readers are 63% more likely to have visited Asia in the last 3 years than the average adult in the market.
Source: Scarborough, LA Times Custom Recontact Study 2012 Release 2.
The Hero Complex Film Festival gives comic book, sci-fi and fantasy film fans the opportunity to see their favorites on the big screen, and hear from the visionaries who brought them to life.
The Hero Complex Film Festival gives comic book, sci-fi and fantasy film fans the opportunity to see their favorites on the big screen, and hear from the visionaries who brought them to life. It’s an excellent way to reach a passionate, highly-engaged audience of genre fans and brand yourself alongside some of the biggest names in moviemaking. The Los Angeles Times’ Hero Complex Film Festival blasts into its second super-heroic year with a four-day event featuring eight iconic fan favorites returning to the big screen alongside rare live Q&A sessions with their filmmakers – and a surprise or two – hosted by our pop culture experts. Talent includes Warren Beatty (Dick Tracey), Nicholas Meyer (Star Trek II: The Wrath of Khan), Alex Kurtzman & Roberto Orci (Star Trek), Damon Lindelof (Star Trek), Richard Donner (Superman, Superman II) & Jon Favreau (Iron Man, Iron Man II), and more. The inaugural three-day festival featured discussions with iconic filmmakers Leonard Nimoy (Star Trek IV: The Voyage Home), Christopher Nolan (Insomnia, The Dark Knight) and Ridley Scott (Blade Runner, Alien). Hero Complex Film Festival 2013 [slideshow /]
Compared to the average adult in the L.A. DMA, Los Angeles Times readers are 34% more likely to be home owners with HHI $100K+, and 75% more likely to own a home valued at $1 million+.
Source: Scarborough Los Angeles, CA 2013 Release 2. Los Angeles Times past 7 days print and online audience.
You’ll reach more car shoppers weekly in the Los Angeles Times than during primetime on ABC, NBC, CBS or FOX.
Source: Scarborough Los Angeles 2013 Release 2 (Los Angeles DMA). Affiliate stations are KABC, KCBS, KNBC, KTTV and KCAL.
The Envelope far surpasses the circulation of Daily Variety and The Hollywood Reporter combined.
Source: ABC Audit Reports 2013
In L.A. DMA alone, Los Angelest Times reaches 2.1MM adults age 25-54 and 2.3 million adults age 18-49.
Note: LAT reach: past 7 days print and online. Source: Scarborough Research, Los Angeles 2013 Study R2. Base: L.A. DMA adults.
The Los Angles Times Daily and Sunday editions out-deliver any fashion & style publications in circulation in California. LA Times has a larger circulation in California than Vogue, InStyle and GQ magazine combined.
Source: AAM 2013.
The Los Angeles Times Media Group reaches over 8.6 million Los Angeles consumers every week.
Scarborough Recontact 2013 Release 2
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