The Sunday Los Angeles Times reaches over 2.0 million adults in the market who have participated in an outdoor sport or activity in the past year.
Source: Scarborough, Los Angeles, CA 2012 Study Release 2
The Los Angeles Times reaches 2.4 million wine consumers.
Source: Scarborough Research, Los Angeles Study 2012 Release 2.
The Los Angeles Times Media Group reaches over 8.6 million Los Angeles consumers every week.
Scarborough Recontact 2013 Release 2
Reach over 150,000 Angelenos at the Festival of Books.
The Los Angeles Times Image section has a higher circulation in California than the leading women’s style publications.
Sources: ABC Publisher's Statements Sept 2013 for L.A. Times, June 2013 Statement for magazines.
The Los Angeles Times Travel Show attracts 24,000+ affluent and avid travelers.
Source: Estimated attendance based on prior events.
The Los Angeles Times Media Group over indexes (147) in reaching households planning to lease a luxury vehicle.
Source: Scarborough Custom Recontact Study 2012 Release 2
41% of Los Angeles Times readers have taken a domestic vacation in the past year.
Source: Scarborough, Los Angeles, CA 2012 Study Release 2.
In L.A. DMA alone, Los Angelest Times reaches 2.1MM adults age 25-54 and 2.3 million adults age 18-49.
Note: LAT reach: past 7 days print and online. Source: Scarborough Research, Los Angeles 2013 Study R2. Base: L.A. DMA adults.
The Los Angeles Times Media Group reaches over 5 million new and used vehicle buyers.
Source: Scarborough Los Angeles Times Custom Recontact Study 2012 Release 2.
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